Market Research Agency
in Japan
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Japan
Market Research Services in Japan
Private Testing Rooms
Focus Groups Rooms
Remote Viewing
Reception Services
Our research teams have extensive experience and expertise in offering analysis and insights for clients based in Japan and across the Asia-Pacific region, as well as for many of the world’s largest companies outside of Asia-Pacific.
We use the most up-to-date market research tools and techniques to design tailored research programs for organisations in a broad range of industries.
Participant Recruitment Profiles Japan - the data you need
Major Ethnicities
Mainly Japanese
Languages Spoken
Japanese
Commitment
90% show rate
Tech Test Compliance
We have never encountered any major tech connection issues.
Tips for Recruiting Participants in Japan
- Requires proper briefing for complicated recruitment requirements but participants are generally participative.
- Recruiting English speaking participant is difficult, communication can be a real issue too.
Japan - Demographic data
| Real GDP growth | 1.66% (2021) |
|---|---|
| Real GDP per capita | $40,800 (2021) |
| Unemployment Rate | 2.8% (2021) |
| Currency | Yen |
| Population | 123,719,238 (2023) |
| Population Growth Rate | -0.41% (2023) |
| Urban Population | 92.0% (2023) |
| Agriculture | 12.5% (2018) |
| Industry | 30.1% (2017) |
|---|---|
| Services | 68.7% (2017) |
| Capital | Tokyo |
| Internet Penetration | 83% (2021) |
| Internet Population | 99.6 million (2021) |
| Median Age | 48.6 years (2020) |
| Birth Rate (/ 1000 population) | 6.9 births(2023) |
| Life Expectancy | 85 years (2023) |
