Market Research Agency
in China

  • Singapore
  • Malaysia
  • Indonesia

  • Philippines

  • Hong Kong
  • South Korea
  • Australia
  • New Zealand
  • Thailand
  • Vietnam
  • China
  • Japan

Market Research Services in China


Private Testing Rooms

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Focus Groups Rooms

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Remote Viewing

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Reception Services

Our research teams have extensive experience and expertise in offering analysis and insights for clients based in China and across the Asia-Pacific region, as well as for many of the world’s largest companies outside of Asia-Pacific.


We use the most up-to-date market research tools and techniques to design tailored research programs for organisations in a broad range of industries.

Participant Recruitment Profiles China - the data you need


Major Ethnicities

Mainly Chinese


Languages Spoken

Chinese, rarely English.
Participants in China are more comfortable in speaking Chinese.



85% show rate
During a mobile diary study, participants were not responding on time since they were generally busy as the majority of them are working full time.


Tech Test Compliance

No major tech issues, connection is quite stable. Some participants are not comfortable with video on.

Tips for Recruiting Participants in China

  • Recruiting English speaking participant is challenging to recruit.
  • Usually feasible to recruit general consumers only, not for specific/niche profiles.

China - Demographic data

Real GDP growth 6.14% (2019 est.)
Real GDP per capita $16,400 (2020 est.)
Unemployment Rate 3.64% (2019 est.)
Currency Yuan
Population 1,410,539,758 (2022)
Population Growth Rate 0.19% (2022)
Urban Population 64.6%
Agriculture 7.9%
Industry 40.5% (2017)
Services 51.6% (2017)
Capital Beijing
Internet Penetration 70% (2020)
Internet Population 987 million (2020)
Median Age 38.4 years
Birth Rate (/ 1000 population) 9.93 births
Life Expectancy 77.72 years