
What are AI Interviews-6 questions answered by experts
May 14, 2025
What are AI Interviews-6 questions answered by experts
May 14, 2025Webinar and Conversation about AI Interviewing

This morning, something shifted
Over 40 researchers, innovators, policy leaders and strategists came together to explore a different way of listening — one that doesn’t just collect opinions, but reveals why people truly do what they do.
If you were there, thank you. If you couldn’t stay the full time, here’s what unfolded — and why it matters for the future of research.
The Moment We're In
We’re standing at the edge of a research revolution.
Traditional methods ask people what they think.
AI-led interviews uncover why they think it.
Not from tick-boxes. But from spontaneous voice, emotion, belief.
Kit Wiggin from Listen Labs and Professor Gemma Calvert from NTU revealed what’s now possible:
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Hundreds of interviews in any language — analysed in hours.
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No interviewer bias — just truth, emerging from presence.
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Scalable qual that’s finally deep, not shallow.

Professor Gemma Calvert, NTU
WATCH THE WEBINAR
Some of the Questions You Asked
Your curiosity drove this session. Here are a few questions we unpacked live:
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Can the system pick up Singlish or Mandarin-accented English?
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How do we protect data sovereignty?
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Can insights be stored in Singapore?
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What’s the ideal interview length before participants switch off?
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How do we stop people pasting answers from ChatGPT?
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How does AI probe deeper — does it stick to the research brief or just riff?
Every question revealed something more:
We’re not just exploring a tool, We’re rethinking how we listen to humans.

Kit Wiggin, Listen Labs
Insights That Hit Home
Here are a few moments that stopped us:
Stories are the new data
Gemma showed how AI interviews helped uncover why young Singaporeans are rethinking having children — not through stats, but through voiced stories that changed how policy was written.
Voice ≠ text
James shared how voice captures what you didn’t know you believed — because you can’t self-edit in real time.

James Breeze, CEO, Research Network
🎁 Your Next Step: A Gift for the First 50 Attendees
To help you apply what we explored, we’ve created an exclusive offer:
Free 30-minute research strategy session
5 complimentary AI-led interviews using Listen Labs
This is your chance to test what scalable, multilingual, belief-based qual could mean for you — whether you're in policy, product, or comms.
Let’s keep listening, but more than that -
Let’s remember why we listen.
With gratitude,
James Benjamin Breeze
Research Network is a user Testing Recruitment Agency based in Singapore with APAC-wide capability. We have a diverse panel of high-quality participants. We can recruit for both consumer and business testing across all demographics and industries.